Coraly
    About Coraly

    Real estate runs on intelligence, not spreadsheets.

    Coraly is AI infrastructure built exclusively for real estate — serving agencies, brokerages, MLSs, and property portals across the Middle East, the United States, and Europe. Founded by operators who built and scaled the world's most influential property platforms.

    3
    active markets — UAE, United States, and Europe — with MLS, agency, and portal deployments
    500+
    property portals benchmarked across 54 markets in the Global Property Portal Index
    20+
    years of combined domain expertise at the world's leading real estate platforms

    Our mission

    Give every brokerage the infrastructure of the world's best-resourced firms.

    Why we exist

    Too many real estate professionals are still running their business on WhatsApp and disconnected tools.

    We built Coraly because we know this industry from the inside. Having spent our careers at Property Finder and Rightmove — two of the world's most influential property platforms — we understand exactly what agents, brokers, portals, and MLSs need, and exactly what stands in the way.

    Coraly isn't a set of features. It's an operating system for modern real estate: connected, intelligent, and built to integrate deeply into how real estate businesses actually run.

    "I've sat in the seat. I know what portals need, what agents want, and where the intelligence gap is. That's why we built this."— Fouad Bekkar, Founder & CEO

    The platform

    Three layers. One connected platform.

    Each layer serves a distinct customer — and each deepens the value of the others.

    Layer 01

    Agency Growth Platform

    Everything a brokerage needs to win more instructions, convert more leads, and run as a high-performance team.

    • AI listing creation & copywriting
    • AI photo enhancement
    • Multi-portal publishing in one click
    • 24/7 AI lead qualification
    • Automated campaigns & lead scoring
    • Performance insights dashboard

    Layer 02

    AI API Suite

    Modular, real estate-native AI capabilities that portals and MLSs embed directly into their platforms via a single integration.

    • Listing description generation
    • Photo enhancement & quality scoring
    • AI translation & localisation
    • Lead enrichment & intent scoring
    • Policy enforcement & fraud detection
    • RESO-certified data standards

    Layer 03

    GPPI — Global Property Portal Index

    The world's first cross-market property portal benchmarking system. Know where you stand, where the gaps are, and what the best portals do differently.

    • 500+ portals benchmarked globally
    • Listing quality & trust diagnostics
    • Competitor benchmarking
    • Board-ready reporting exports
    • Cross-market performance data
    • Portal growth opportunity mapping

    The team

    Built by operators who have scaled portals.

    Coraly is founded and led by Fouad Bekkar and Stuart Chapley — two of the most experienced operators in global real estate technology.

    Fouad is the former VP of Data & AI at Property Finder, the Middle East's largest property portal, where he built and sold HomeValue.ai before leading the group's AI strategy. Stuart spent over two decades at Rightmove and Property Finder, shaping product and commercial strategy at two of the world's most influential real estate platforms.

    Together they bring unmatched domain depth and institutional relationships across the global real estate technology industry.

    FB
    Fouad Bekkar
    Founder & CEO
    Former VP of Data & AI at Property Finder. Built and sold HomeValue.ai (acquired 2022). 20 years in AI and real estate technology.
    Ex–Property FinderHomeValue.ai (acq.)
    SC
    Stuart Chapley
    COO
    Former Director at Rightmove and VP of Product at Property Finder. Over 20 years shaping product and commercial strategy at two of the world's most influential real estate platforms.
    Ex–RightmoveEx–Property Finder

    Our journey

    From Dubai to a global platform.

    Four years of building the infrastructure real estate has always needed.

    22

    2022

    Founded in Dubai

    Incorporated at In5 Tech, Dubai's leading technology incubator.

    24

    2024

    US & Europe expansion

    First MLS partnerships signed. European portal integrations begin.

    25

    Aug 2025

    Rebrand to Coraly

    Three-layer platform launch. RESO certified. First US MLS partner live.

    26

    2026

    REACH Middle East

    Inaugural DLD cohort. GPPI live across portals in the Middle East, Europe & North America.

    Coraly at a glance

    Key facts.

    Verified details about the company and platform.

    Agency + Portal + MLS
    Three product layers serving agents, brokers, property portals, and MLS operators.
    54 markets
    GPPI covers property portals across 54 markets — the most comprehensive independent benchmark available.
    RESO certified
    First RESO-certified AI platform outside the Americas and Europe. Endorsed by Sam Debord, RESO CEO.
    REACH ME 2026
    Inaugural cohort of REACH Middle East, launched with the Dubai Land Department and Second Century Ventures (NAR).
    Dubai HQ
    Headquartered at In5 Tech, Dubai, with commercial operations in the UAE, United States, and Europe.
    Founded 2022
    Rebranded from Coralytics to Coraly in August 2025 with the launch of the three-layer platform.

    Trusted by

    Backed by the best in real estate tech.

    Investors and ecosystem partners who believe in what we're building.

    Salica Oryx Fund

    MENA tech specialists

    A leading early-stage technology fund based at Abu Dhabi Global Market, with deep roots and networks across the Gulf real estate and technology ecosystem.

    "Coraly represents a significant advancement in real estate marketing technology." — Ivo Detelinov, GP
    EQ2 Ventures

    Global PropTech investors

    A global technology fund with deep expertise in PropTech across MENA, Europe, and North America, and strong conviction in AI's transformation of the property industry.

    "AI is about to leapfrog productivity across many industries. Property is one." — Patrick Thiriet, CEO
    Second Century Ventures / NAR

    The world's largest real estate network

    The technology arm of the National Association of Realtors® — 1.5 million members strong. Coraly is part of the inaugural 2026 REACH Middle East cohort, launched in partnership with the Dubai Land Department in support of Dubai Real Estate Strategy 2033.

    Recognition & certifications

    Credentials.

    Verified certifications and programme memberships.

    RESO Certification — First AI platform for real estate to be RESO-certified outside the Americas and Europe. Endorsed by Sam Debord, RESO CEO. Certification opens access to every MLS in the United States.
    Certified
    REACH Middle East 2026 — Inaugural cohort of REACH Middle East, the accelerator launched in partnership between the Dubai Land Department and Second Century Ventures (NAR), in support of Dubai's Real Estate Strategy 2033 and the Dubai Economic Agenda D33. Selected from nearly 100 applicants.
    2026 Cohort
    In5 Tech Hub, Dubai — Based at In5 Tech, Dubai's leading technology incubator, supporting Dubai's innovation and technology agenda.
    Member

    What we stand for

    Principles we don't compromise on.

    The commitments that shape every product decision we make.

    Domain depth first
    We build AI that understands real estate — its regulations, its workflows, its languages, and its relationships. Generic AI tools don't cut it here.
    🔗
    Infrastructure, not features
    Features can be copied. Infrastructure can't. Every product decision we make is designed to integrate deeply into how real estate businesses run.
    🌍
    Global standards, local intelligence
    RESO certified, multi-language, multi-market. We build to international standards while understanding what makes every market distinct.
    🛡️
    Responsible AI adoption
    Transparency, provenance, and compliance are not afterthoughts. We build tools that help the industry adopt AI with trust — not just speed.
    📈
    Operators, not theorists
    Our founders built Property Finder and Rightmove from the inside. We know what real deployment looks like and what it takes to get adoption at scale.
    🤝
    Built with the industry
    We work shoulder-to-shoulder with the portals, MLSs, and brokerages we serve. The best product decisions come from deep collaboration, not assumptions.

    Join Coraly

    Ready to run on intelligence?

    Whether you're an agent, a brokerage, an MLS, or a property portal — Coraly has a layer built for you.